Even in these tough times, many companies are taking the opportunity to meet with potential customers at the Hanover Trade Fair

The Hanover Trade Fair is the biggest industrial fair in the world. Even in these tough times, with the global problems hitting hard and orders down, many companies are taking the opportunity to meet with potential customers. The trade fair remains an economic barometer, and the companies attending are putting on a brave face. About half the exhibitors have brought along new products, hoping to generate new sales. The 2009 Hanover Trade Fair focuses on innovations from the fields of energy efficiency, regenerative power, robotics and propulsion technology. For a few days at least, companies will try to to forget their worries and concentrate on the future.